Bento King is a well known Asian takeaway food business brand in Melbourne and Brisbane - serving popular Taiwanese Bento & street food straight from the secret family recipes - of the beloved and talented Mama Tsai. The brand philosophy is a journey to the bursting flavours of Taiwanese inspired street food.

Bento King continues to boost its ultra-high profile by aesthetic store design, effective marketing and innovative, high-quality products. Bento King landed successfully in Melbourne CBD, Clayton, Brisbane CBD in the last three years. Even COVID-19 can't stop its momentum. Sales stay to be strong due to the customers' genuine affection for its product/beverages.

Location Details
Bento King will provide maximum support for franchisees and help to source great locations and lease conditions. Control over the lease will be handed to the franchisee. Currently the franchisees can choose their favourite locations for their single stores. Or can be as whole state agent.

Marketing Support
Bento King’s creative marketing team will support you with marketing campaigns that are effective and proven to generate sales, across various seasons with seasonal items and promotions. The franchise operates national marketing campaigns across social media and digital marketing channels. As a partner, you will be assisted in running your local area marketing programs to drive and grow your business.

Training Provided
Bento King is dedicated to providing quality, personalized, and individualized training to each and every partner. Ongoing support for the term of the franchise agreement is assured. You’ll receive two to three weeks of intensive training prior to your store opening.

Are You Right For The Opportunity?
Bento King is looking for passionate, hard-working people who will mesh well with our fun, innovative culture. Ideal partners are
• Fun, outgoing and passionate people
• Looking to transform retail or customer service experience into an exciting business venture
• Willing to commit the necessary time and effort
• People who enjoy a great work-life balance
• Financially secure
• Willing to take advice and direction to successfully achieve the Machi machi vision

Length of Franchise Agreement
The length of the agreement will reflect the lease.

Setup Costs
Setup costs start from just $300,000! This includes design and documentation fees, training, shop fit-out, stock, and equipment. There is also an ongoing monthly royalty of 6% and a marketing levy of 2%.

Ongoing Support
With a Bento King franchise, you’re not just supported at the start of your journey. There is ongoing support throughout the partnership. The support will include managing admin duties, staff hiring, bookkeeping, rostering and more.

To ensure your success, Bento King offers on-demand business advice so as to help you to improve operations, turnover and profits! Bento King conducts nationwide marketing campaigns as well as providing you with the tools to market locally.

If you see success being a partner of Bento King, please contact our agency without delays!